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eCommerce Website Critique – Old Time Candy

During this 10-minute eCommerce website critique, I found Old Time Candy’s homepage provides lots of passion and an inviting user experience that builds nostalgia. Learn what they’re doing well during this online store business review and a few strategies to they can use to increase visitor to purchase conversions and grow their eCommerce business.

I’ll focus on the homepage only, and discuss:

  • What Old Time Candy’s online store is doing well.
  • A problem with what they’re doing well and why.
  • Three eCommerce tips they can implement immediately to increase sales.

 

 

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“I’ve already made the expensive mistakes, so you don’t have to.”

Jeff Bronson, Founder
Certified in Google Analytics, Optimizely and Google AdWords.
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